Welcome to The NIL Edge, your go-to source for the latest trends, deals, and insights shaping the ever-evolving world of Name, Image, and Likeness. We break down the biggest NIL stories, offer strategic takeaways, and highlight key moves that could impact the future of college sports and athlete branding. Let’s dive in and stay ahead of the game!
The NIL Edge – February 6, 2026
AI brings real risks for athletes—deepfakes, data misuse, and NIL threats—but also powerful opportunities. This post breaks down how to protect your brand, data, and rights while using AI to enhance p... ...more
NIL Updates
February 06, 2026•2 min read
The NIL Edge – January 30, 2026
Emerging athletes are redefining NIL success. From Stephanie Gilmore’s Rip Curl deal to Chloe Kim’s powerhouse endorsements and Egor Demin’s global collab, these pros prove authenticity, long-term vis... ...more
NIL Updates
January 30, 2026•2 min read
The NIL Edge – January 23rd, 2026
AI deepfakes and synthetic posts can damage an athlete’s reputation fast—impacting NIL deals, contracts, and public trust. This post covers misinformation risks, harassment tactics, legal consideratio... ...more
NIL Updates
January 23, 2026•2 min read
Want to work with Judy?
Whether it's coaching or speaking. I'm here to help. Just reach out using the button below and shoot me a message!
LINKS
LEGAL
FOLLOW JUDY
© 2026 Judy Selby, LLC - DBA Selby Strategies. All rights reserved. The information provided on this website is for general informational and educational purposes only. Nothing on this site constitutes legal, financial, or professional advice.
While we strive to keep the content accurate and up to date, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, or suitability of the information contained on this website. Any reliance you place on such information is strictly at your own risk.
Judy Selby, LLC - DBA Selby Strategies is not responsible for any third-party links, content, or services mentioned on this site. Use of this website constitutes acceptance of our Privacy Policy.
For inquiries, please contact us at
Web Design by Legacy Media