Welcome to The NIL Edge, your go-to source for the latest trends, deals, and insights shaping the ever-evolving world of Name, Image, and Likeness. We break down the biggest NIL stories, offer strategic takeaways, and highlight key moves that could impact the future of college sports and athlete branding. Let’s dive in and stay ahead of the game!
The NIL Edge – November 7th, 2025
College football is undergoing a reckoning. As NIL reshapes power dynamics, even championship coaches are falling behind. Part 1 of this 5-part series explores why adaptability—not legacy—now defines ... ...more
NIL Updates
November 07, 2025•5 min read
The NIL Edge – October 31st, 2025
Even legends can lose control of their name, image, and likeness. Jack Nicklaus’s legal battle proves it. Protect your NIL rights—read contracts closely, set boundaries, and safeguard your brand befor... ...more
NIL Updates
October 31, 2025•3 min read
The NIL Edge – October 24th, 2025
Build your NIL brand with purpose and consistency. From crafting your story to scaling partnerships, this five-part series guides athletes to grow authentic brands, attract sponsors, and create long-t... ...more
NIL Updates
October 24, 2025•2 min read
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